chjUUHD3LD28P-RzN-CS7M62zsQxX7u1LxBHgq5pWKA

Setting Up Facebook Location Pages

Resolving Hiccups When Setting Up Facebook Location Pages

We recently had fun setting up Facebook location pages for a client. Location pages allow a business to have several locations tied together in Facebook. The business can have a Facebook page for each location under one main parent page. The main parent page then has a location tab on the left side navigation bar of it’s Facebook page. facebook location pages tab

Read moreSetting Up Facebook Location Pages

We Are An Official Google Partner

Sync Search Digital is an Official Google Partner

It’s official! We are trusted Google marketing consultants. Sync Search Digital has been trained and certified by Google. Our expertise began when we started working with Google programs over 19 years ago.

Read moreWe Are An Official Google Partner

Holiday Season Marketing

Start Planning For Holiday Marketing

It’s GO time for Holiday Marketing. Start making your Holiday Marketing plans now and be ready to launch by the end of October. Thanksgiving, Christmas, Hanukkah, Kwanzaa, Ramadan, and many other holidays will be here soon. People are starting to think about their gifts, travel plans, meal planning, hairstyle, outfits, home improvements, and more starting in October.

Read moreHoliday Season Marketing

Re-Branding SEO & SEM Considerations

Re-Branding – An SEO & SEM Checklist

Is your company going through a re-branding journey? Here is a handy list of Search Engine Marketing (SEM & SEO) considerations for re-branding. These tips only cover Search Engine considerations. There are many other checklists to cover like designs, logos, etc… This checklist should complement your other re-branding checklists.

Read moreRe-Branding SEO & SEM Considerations

Mobile Search is Picking Up Speed

Google is ramping up for another big shift towards the mobile-first world. For the past few years Google has “Gone Mobile”. 2015’s Mobilegeddon was the beginning of this big push. In the past few months, Google is again wanting us to get our ads and websites up to speed. Speed is the key – word!

Read moreMobile Search is Picking Up Speed

Swydo Makes Digital Analytics & Reporting Fun

Many Digital Marketers can agree that pulling and reviewing reporting data from a digital analytics program and seeing it live online is fun, super fun!

One of the most important tasks for a Digital Marketer is providing client reports that include this digital analytics data. I’ve used a few digital analytics programs in my career; Omniture, MOZ, Google Search Console, AdWords and Google Analytics. Social Media channels are also integrating their own analytics tools as well.

Read moreSwydo Makes Digital Analytics & Reporting Fun

Setting Up A Google Account Correctly

When a marketing agency takes on a new client, they are often presented with the mission of creating Google marketing programs and a Google account for the client. At Sync Search Digital, one of our specialties is Google products and marketing programs. Google has a plethora of programs for businesses.

Read moreSetting Up A Google Account Correctly

Be Social, Be Interesting, Be Interested

The skill of posting to social media is beyond posting to your personal social media page. On your personal page, its easy to quickly post a picture, a thought, a poem, and share a video without much thought. But to post to a company page, its not always that quick or easy. There is thought and planning that should go into posting that content. So, before you hire your 15 year old niece to manage your social media, ask yourself, would you ask her to manage a live interview with CNN about your business?

Read moreBe Social, Be Interesting, Be Interested

Be In The Moment – The Micro Moment

In today’s Google AdWords livestream, Jerry Dischler, announced the next generation of AdWords innovations. His focus was on Google’s new theme of “micro moments”. These moments are what we all do every day on our smartphones, to our laptops, to our tablets. We have moments of “I want to know, I want to go, I want to buy…”. Google is calling these micro moments. Google wants to help businesses be there for those moments, and help consumers take action and drive action. Dischelr explains that Google is based on intent and immediacy, and wants to build the tools and insights that we all need “to be in those moments”.

Read moreBe In The Moment – The Micro Moment

Gone Mobile Search Optimization

I Want … Mobile Moments

Let’s Go There… Mobile, in honor of this week being the big #MobileMadness and #Mobilegeddon roll out by Google. In a recent Think With Google post, Matt Lawson talks about the “I Want ….” mentality as smartphones make your wants a reality.

Read moreGone Mobile Search Optimization