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Holiday Season Marketing

Start Planning For Holiday Marketing

It’s GO time for Holiday Marketing. Start making your Holiday Marketing plans now and be ready to launch by the end of October. Thanksgiving, Christmas, Hanukkah, Kwanzaa, Ramadan, and many other holidays will be here soon. People are starting to think about their gifts, travel plans, meal planning, hairstyle, outfits, home improvements, and more starting in October.

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Re-Branding SEO & SEM Considerations

Re-Branding – An SEO & SEM Checklist

Is your company going through a re-branding journey? Here is a handy list of Search Engine Marketing (SEM & SEO) considerations for re-branding. These tips only cover Search Engine considerations. There are many other checklists to cover like designs, logos, etc… This checklist should complement your other re-branding checklists.

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Mobile Search is Picking Up Speed

Google is ramping up for another big shift towards the mobile-first world. For the past few years Google has “Gone Mobile”. 2015’s Mobilegeddon was the beginning of this big push. In the past few months, Google is again wanting us to get our ads and websites up to speed. Speed is the key – word!

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Setting Up A Google Account Correctly

When a marketing agency takes on a new client, they are often presented with the mission of creating Google marketing programs and a Google account for the client. At Sync Search Digital, one of our specialties is Google products and marketing programs. Google has a plethora of programs for businesses.

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Gone Mobile Search Optimization

I Want … Mobile Moments

Let’s Go There… Mobile, in honor of this week being the big #MobileMadness and #Mobilegeddon roll out by Google. In a recent Think With Google post, Matt Lawson talks about the “I Want ….” mentality as smartphones make your wants a reality.

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Google Structured Data: Web Components and JSON-LD

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How To Find Information Easier In Google & How To Make It Easier For People To Find Information In Google

More recently, Google has been working on a lot of big changes with structured data and custom elements. You might ask, what is structured data? Simply put, it’s information you want to know and visualize, in a structure, like a timeline or in a series. And it’s useful information that you want to display on your website pages to your customers or followers.

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