If you wanted to find a restaurant, a hair salon, a dentist, a pet store, what is the first things you do? You search … Your favorite social media engine The 800 page (pound?) phone book The map on your phone The Google search engine The Bing search engine Your mom’s recommendation A friend’s recommendation
What is SEO? What is Search Engine Marketing? This is a question I often hear from business owners as well as friends and family.Â I always find it a bit of a â€œchicken and the eggâ€ conundrum, but at the same time, very simple. Who comes first? You, the searcher, or the search engine marketer? […]
10/30/13 Update: On October 30th, Google rolled out another batch of vanity URL’s offering them to many or all individuals and companies. Sync’s new URL is – google.com/+syncsearchdigital
Do you browse the web and get bombarded by ads appearing too frequently for your taste? That’s when a marketer does not assign a frequency cap on how many times an ad will display to one person. Protect your brand from these negative impressions. Control the number of times you are displaying ads to the […]
When it comes to a branded search marketing strategy, there is more to it than just bidding on your brand name. Manage and monitor organic and paid search for your brand. Here are a few tips to maximize your branded search marketing strategy.
Learning more about your customer and their purchasing habits can help you create harmony for inbound marketing strategies. Take some time to think about your customer, their purchase funnel cycle, and where and how you might reach them with your product marketing. This thoughtful process will not only create more sound marketing tactics, but long […]